nigelhayesdonuts.jpgNigel Hayes is now on the hook for more than 2,000 donuts. USATSI

Never, ever, ever, ever, ever underestimate the power of a college’s student body when free food is on the line.

Never ever.

Wisconsin senior Nigel Hayes, one of college basketball’s biggest personalities — and also one of its best players — discovered once more on Thursday what any college kid will do for free food.

First, he sent out this challenge to Wisconsin students on Wednesday night, in advance of Bucky basketball student season tickets going on sale.

So all he was asking of UW undergrads was to rush to buy season tickets for a top 25 team with one of the best home-venue environments in the country … and free doughnuts are on the table?

Obviously, Wisconsin’s army of a student body did what needed to be done and set a new school record. That’s 2,100 season tickets gone in three minutes. Few schools could match that hustle. Important to note that the tickets went on sale Thursday at 7 a.m. As a general rule, college kids hate getting up before 9, so it’s all the more impressive.

Check the replies on that Hayes tweet, too. A lot of eager, hungry fans await their sugary treat.

If Hayes and Wisconsin go about this the right away, and I expect them to, I’m sure we’ll see a creative video of the players delivering the doughnuts at some point in the coming weeks. Could be a cool way to kick off Bucky’s midnight madness festivities.

Before they get to any of that, though, check out what Bronson Koenig’s doing this weekend. The Wisconsin senior is of Native American heritage and is making an 11-hour drive from Madison to North Dakota to help with protests of the Dakota Access Pipeline, which stands to threaten the demolition of sacred Native American territory.

Source: CBS Sports Headlines / Wisconsin’s Nigel Hayes has to buy doughnuts for entire student section