Former Nike staffers are scattering to all ends of the equipment universe. Following an announcement in 2016 that Nike would no longer produce clubs and golf balls, professional golfers who had played their equipment were left without clubs to swing or balls to hit in the future. They ended up with a variety of companies.
Tiger Woods went to TaylorMade. Rory McIlroy went to Callaway and Titleist (without a contract). Patrick Rodgers went to Callaway. Brooks Koepka is playing a mix of TaylorMade and Mizuno. On the women’s side, the most famous name (and player who had been with Nike the longest), Michelle Wie, is headed to Callaway.
“Joining Callaway feels like a natural partnership,” Wie said recently. “I believe that they make the best equipment in golf, and that their clubs are really going to help me have a great year. I also admire how they make the game fun and accessible to fans, and make them feel like they are part of the experience. That’s something that’s really important to me.”
Wie played Callaway at the recent Pure Silk Bahamas LPGA Classic and shot 73-74. She did not make the cut. She did, however, tell Golfweek that putting new sticks in her bag is scary.
“I haven’t even touched anything since I was maybe 15,” Wie told Golfweek. “That’s a really long time, so obviously I was, you know, really scared.”
Wie will continue to wear Nike attire and shoes.
Source: CBS Sports Headlines / Michelle Wie joins Callaway after Nike leaves hard golf goods industry